Keyword Research kaise kare step-by-step guide for beginners in Hinglish

Kya aapke saath kabhi aisa hua hai? 🤔

Aapne ghanton mehnat karke ek badhiya Blog Post likhi. Content mast tha, images badhiya thi, lekin jab publish kiya toh... Zero Traffic. 📉

Na Google se log aaye, na koi comment aaya. Dil toot jata hai na?

Pata hai galti kahan hui? Aapne khana toh banaya, lekin ye check nahi kiya ki logon ko khana kya hai. Blogging ki duniya me isse kehte hain, Keyword Research.

Agar aapko Google ke pehle page par rank karna hai, toh Keyword Research wo pehla step hai jo aap skip nahi kar sakte.

Is guide me, main aapko step-by-step bataunga ki Keyword Research kaise karein, wo bhi bilkul free tools ka use karke. Chaliye shuru karte hain! 🚀

Sabse Pehle: Keyword Research Hota Kya Hai?

Aasaan bhasha me samjhein toh, Keyword Research ka matlab hai ye pata lagana ki log Google par actually search kya kar rahe hain.

  • Agar aap likhte hain: "Phone kaisa hai" (Isse koi search nahi karta). ❌
  • Lekin agar aap likhte hain: "Best 5G Mobile Under 15000" (Ise hazaron log search kar rahe hain). ✅

Toh "Best 5G Mobile Under 15000" aapka Keyword hai. Sahi keyword chunne se aapki post Google par rank karti hai aur aapko free ka traffic milta hai.

Step 1: Niche Topic Sochna (Brainstorming) 🧠

Direct tools par mat bhagiye. Pehle thoda dimag lagaiye.

Man lijiye aapka blog "Fitness" ke upar hai. Toh log kya search kar sakte hain?

  • Weight loss kaise kare
  • Ghar par exercise
  • Diet plan for men

In topics ko ek jagah note kar lijiye. Ye aapke "Seed Keywords" hain.

Step 2: Google Auto-Suggest ka Use Karein (Best Free Tool) 🔍

Sabse badhiya aur sacha data khud Google deta hai.

  1. Google.com par jayen.
  2. Search bar me type karein: Weight loss
  3. Enter mat dabana! Ruko aur dekho.

Google aapko neeche list dikhayega:

  • Weight loss tips in Hindi
  • Weight loss diet chart
  • Weight loss drinks

Ye wo keywords hain jo log abhi is waqt dhoondh rahe hain. Inhe copy kar lene, ye sona (gold) hain! ✨

Step 3: Long-Tail Keywords Dhundhein (Success ka Secret) 🗝️

Naye bloggers sabse badi galti ye karte hain ki wo Short Keywords par kaam karte hain.
Jaise: "Shoes" (Is par rank karna namumkin hai kyunki Amazon/Flipkart pehle se wahan hain).

Aapko focus karna hai Long-Tail Keywords par.
Jaise: "Best running shoes for men under 1000 rupees"

Long-Tail Keywords ke fayde:

  • Competition kam hota hai.
  • Log wahi search karte hain jab unhe kuch khareedna ya seekhna hota hai.
  • Google par jaldi rank hota hai.
💡 Pro Tip: Keyword jitna lamba hoga, rank karna utna aasaan hoga. Beginners ko hamesha 4-5 words wale keywords target karne chahiye.

Step 4: Free Keyword Tools ka Istemal Karein 🛠️

Ab hume ye dekhna hai ki kis keyword par kitna traffic hai. Iske liye aap in free tools ka use kar sakte hain:

  • Google Keyword Planner: (Bilkul free, Google ka official tool).
  • Ubersuggest (Free Version): Neil Patel ka tool, jo beginners ke liye best hai.
  • H-Supertools: Ye bhi ek badhiya free option hai.

Tool me kya dekhna hai?

  • Search Volume: Mahine me kitne log search kar rahe hain? (Beginner ho toh 100-1000 volume bhi chalega).
  • SEO Difficulty (KD): Ye sabse zaruri hai. Agar KD High (Red) hai, toh us keyword ko chhod do. Agar Easy/Green (under 30) hai, toh us par post likh do! ✅

Step 5: Keywords ko Post me Kaise Lagayein? (SEO Optimization)

Aapne badhiya keyword dhoondh liya, ab use post me sahi jagah lagana zaruri hai. Ise kehte hain On-Page SEO.

Apne Main Keyword ko in jaghon par zaroor use karein:

  1. Post Title (H1): Title ki shuruwat me ho toh best hai.
  2. Permalink (URL): Jaise dl1997.blogspot.com/2026/01/welcome-to-dl1997.html
  3. First Paragraph: Post ke pehle 100 shabdon ke andar.
  4. Sub-Headings (H2, H3): Beech-beech me headings me use karein.
  5. Image Alt Text: Image ki settings me jakar naam dalein.
⚠️ Warning: Keyword stuffing na karein! Matlab zabardasti har line me keyword na thunsein. Natural tarike se likhein jaise aap kisi dost se baat kar rahe ho.

Step 6: User Intent ko Samjhein (Log Chahte Kya Hain?)

Keyword Research sirf words dhoondhna nahi hai, logo ki niyat (intent) samjhna hai.

  • Agar koi search karta hai "iPhone 15 Price", toh wo khareedne ke mood me hai.
  • Agar koi search karta hai "History of iPhone", toh wo sirf padhna chahta hai.

Apni post likhte waqt sochiye, "Jo banda ye search kar raha hai, use kya chahiye?" Aur wahi provide karein.

Conclusion: Shuruwat Aaj Se Karein! 🏁

Keyword Research shuru me thoda boring lag sakta hai, lekin yakeen maniye Boss, yehi wo cheez hai jo aapke blog ko Zero se Hero bana sakti hai.

Bina research ke 50 posts likhne se behtar hai ki research karke 10 high-quality posts likhein. Result aapko khud dikhega.

Toh jaiye, apna pehla Keyword dhoondiye aur Google par chaa jaiye! 🌟

📢 Join the Discussion!

Kya aapne kabhi Keyword Research try kiya hai? Ya aap seedha likhna shuru kar dete the?

Mujhe comment karke batayein! 👇 Agar aapko kisi free tool ke baare me aur detail chahiye, toh wo bhi puchein, main reply zaroor karunga.

Frequently Asked Questions (FAQ)

Q: Kya Keyword Research ke liye paid tools (Ahrefs/Semrush) zaruri hain?

A: Bilkul nahi! Shuruwat me Google Keyword Planner aur free tools hi kaafi hain. Jab blog se kamai hone lage, tab paid tools le lena.

Q: LSI Keywords kya hote hain?

A: Ye wo words hote hain jo aapke main topic se milte-julte hain. Jaise agar "Cricket" main keyword hai, toh "Bat," "Ball," "World Cup" LSI keywords honge.

Q: Ek post me kitne keywords target karne chahiye?

A: Ek Primary Keyword (Main Focus) rakhein aur 3-4 Secondary Keywords (Long-tail) use karein.